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What's next...being part of the thoroughly original and literally ground-breaking team for an entirely new type of resort casino in Las Vegas. This comprehensive project encompasses ALL of what we have to offer, from original branding to restaurant concepts to naming and thinking about how something becomes new again, and captures that ineffable state of…élan. The brand promises a new standard of excellence for Las Vegas, where smaller isn’t less…it’s more. Where common becomes uncommon, and utterly original. Was the brand inspired by the place…or the place inspired by the brand? You decide. Opening 2020.

ALON

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